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Creating an Ad

How do I create an Ad?

Last Reviewed: 05/29/2013
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If you have a LinkedIn account and a credit card, you can start or manage an ad campaign on the Advertise on LinkedIn page. To create a new ad:

  1. Move your cursor over Premium Solutions at the top of your homepage and select Advertise.
  2. If you're a new advertiser, click Start Now. If you've advertised with us before, you'll be taken to your dashboard where you can click + New ad campaign on the right and select Start new. For verification purposes, you may need to sign in again.
  3. Follow the steps to create and test up to 15 variations of the same ad.

    Tip: Choose a URL (up to 500 characters) specific to the product or service you're advertising, not your homepage. The domain must match the display URL.

  4. Select a target audience for your ad.
  5. Set a daily budget and bid on how much you're willing to pay for clicks or impressions.
  6. Enter your billing information.

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