LinkedIn Advertising Options Based on Your Budget

What are my choices when advertising on LinkedIn?

Last Reviewed: 04/04/2014
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LinkedIn has the following advertising options that result in a maximum return on your investment.

For larger budgets ($25,000+ per quarter), you may be interested in LinkedIn Marketing Solutions.

For smaller budgets (less than $25,000 per quarter), you can used LinkedIn's self-service Campaign Manager platform to run targeted text advertising and Sponsored Updates.

With LinkedIn self-service ads, including Sponsored Updates, you control the cost of your campaigns by bidding and setting a budget. There are two options for payment: pay-per-click (CPC) and pay-per-1,000 impressions (CPM).

Learn more about LinkedIn Ads.

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